Minimalist design that packs a punch.
Strategic branding that delivers clarity, cohesion, and results-designed to elevate your business.
Latest Works
(ABOUT)
I’m Victor Berriel, a designer driven by the power of design thinking.
The mind behind BerrielBrands®
With two graphic design degrees and a postgraduate in strategic design thinking, my focus is on creating meaningful and lasting brands through intentional design.
Combining research, strategy, and purpose, I craft brands as an independent designer that not only look great but resonate deeply with their audience and align with long-term goals.
(SERVICES)
How I build
better brands.
Design isn’t just about how it looks—it’s about how it works. Here’s how I help brands achieve clarity, cohesion, and impact through strategic design.
Strategy
Defining your brand’s core values and strategically positioning it for long-term success through a custom approach.
Identity
Creating a unique and memorable visual identity that effectively captures the essence of your brand.
Collateral
Developing cohesive and impactful materials that bring your brand to life across all touchpoints.
Consultation
Offering expert guidance and strategic insights to keep your brand aligned with its goals and vision.
(WHAT CLIENTS SAY)
“We are extremely satisfied with the outcome and confident that our new branding will position us effectively in the market, reflecting exactly the image we aimed to project.”
HOSSEIN JALALI
CoFounder & CTO — Virtuleap
(PRICING)
Branding
Packages
Starter
Perfect for startups or businesses seeking a strong visual foundation. This package delivers essential branding elements to establish a cohesive and professional identity that sets your business apart.
Starting at
$3,500
Timeline: 4-6 weeks
Core Deliverables:
Logo Design
Color System
Typography System
Graphic Elements (textures, patterns, etc.)
Brand Guidelines
Pro
Designed for growing businesses aiming to expand their market presence. This package integrates key branding elements with strategic insights to strengthen and differentiate your brand.
Starting at
$5,500
Timeline: 6-8 weeks
Core Deliverables:
Logo Design
Color System
Typography System
Graphic Elements (textures, patterns, etc.)
Brand Guidelines
Strategic Deliverables:
Brand Concept
Brand Narrative
Basic Market Analysis
Elite
Tailored for established brands ready to elevate their market presence. This package combines advanced branding strategies with personalized support, ensuring your brand leads with impact and clarity.
Starting at
$8,000
Timeline: 8-10 weeks
Core Deliverables:
Logo Design
Color System
Typography System
Graphic Elements (textures, patterns, etc.)
Brand Guidelines
Strategic Deliverables:
Brand Concept
Brand Narrative
Strategic Market Analysis
Strategic Analysis & Report
Special Support:
Personalized and priority service with weekly updates on project progress and 1:1 support through direct communication channels