Our primary focus during the design process was to create a visual signature that straightforwardly and simply encapsulates the essence of the brand. We wanted something that would be instantly recognizable, yet unobtrusive, and that would clearly communicate the brand's core values and identity.

In terms of imagery, the symbol forming the heart of Remotips' signature is a clever and creative fusion of the letter "R" and an image of a house. This innovative combination not only signifies the brand's initial, making it easy for customers to identify, but also unmistakably represents the concept of remote work. The dual symbolism of this design choice is both meaningful and powerful.

Moreover, this symbol was carefully designed with versatility in mind, optimized for effective use as an icon across a myriad of different platforms and formats. Whether viewed on a large scale or a small one, it remains clear, concise and recognizable.

To complement the symbol, we chose a lowercase, sans-serif typeface for the brand name "Remotips". This particular design choice fosters a sense of closeness and accessibility, making the brand appear more appealing and friendly to its target audience. We wanted the brand name to be as approachable and welcoming as possible, to reflect the brand's mission and values.

In conclusion, the outcome is a contemporary, welcoming and distinctive visual signature that accurately embodies Remotips' mission and values. The combined elements work together to create a cohesive and memorable brand image, one that we believe truly captures the spirit of Remotips.